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Can’t Wait for Bike-Share? Tide Yourself Over With Citi Bike Marketing
Posted By Ben Fried On January 28, 2013 @ 11:51 am In Bike Sharing | 22 Comments
A reader sends in this sign of the impending arrival of New York City bike-share, currently scheduled to launch in May . This text ad is running at the top of some Gmail accounts, with a rotating tag line. Our source says the others include:
I haven’t seen the one about Citi Bike funding itself, but it seems like the ones about exploration, freedom, and convenient mobility are winning messages. Thoughts?
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URL to article: http://www.streetsblog.org/2013/01/28/cant-wait-for-bike-share-tide-yourself-over-with-citi-bike-marketing/
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 Image: http://www.streetsblog.org/wp-content/uploads/2013/01/citibike_ad.jpg
 currently scheduled to launch in May: http://www.streetsblog.org/2012/12/07/damage-from-sandy-pushes-bike-share-launch-from-march-to-may/
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