Workshop: Advocacy Through Interactive Media: Using Blogging, Web Video & Social Media to Redesign Your City

When
January 13, 2012   10:00 am - 1:00 pm
Where
Harvard University - Graduate School of Design - Piper Auditorium
48 Quincy St. (at Cambridge St.)
Cambridge, Mass.
RSVP
Please RSVP to Sally Young: syoung (at) gsd (dot) harvard (dot) edu

A how-to workshop with Harvard Loeb Fellow Aaron Naparstek and Livable Streets movement leaders from Streetsblog and Streetfilms.

Act 1: Social Media and the Livable Streets Movement with Harvard Loeb Fellow and Streetsblog Founder Aaron Naparstek
A major shift in transportation and urban planning policy is underway in cities around the world. Streetsblog and Streetfilms have been instrumental in documenting the transformation and in helping to make it happen. Learn how blogging, web video and social media are being used to build movements for social and political change in the realm of urban design, planning, policy and beyond.

Then learn how you can do it yourself…

Act 2: Blogging for Big Change with Ben Fried, Editor-in-Chief of Streetsblog.org
Anyone can start and run their own blog. But how do you build and retain a substantial audience? How do you get policy-makers and influencers to pay attention? How do you write a headline, make a post go viral and raise money to keep yourself going? Streetsblog editor-in-chief Ben Fried will show you the tricks of the trade.

Act 3: Streetfilms University with Clarence Eckerson of Streetfilms.org
Learn how to create powerful web videos for advocacy, education and policy change purposes. Capture the essence of your message in inexpensive and entertaining ways. Hear behind-the-scenes stories where spontaneity saved the day on assignment. See how humor, animation and man-on-the-street interviews can be used to tell your story.

Followed by a Q&A and discussion. Lunch will be served!